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Event Details

    Value-Based & Lifestyle Employee Benefit Designs (Virtual)

    Date: July 19, 2022, 3:30pm – 4:45pm
    Virtual - Zoom
    Members FREE, Guests $15
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    Value-Based & Lifestyle Employee Benefit Designs - Role in Recruitment & Retention of Key Employees (Virtual)

    Since the pandemic, employers are striving to recruit, retain, and reward key talent, often referred to as the -- Race to "Value"  One of the most effective approaches is developing a value based employee benefit strategy, which requires applying some tactical processes.  The webinar is designed to support the pillars of value, which include

    1. Defining Value -- for all of the stakeholders in the Employee Benefit Program
    2. Actionable Drivers for Medical/RX Plans -- understanding what can be impacted and what cannot and
    3. How to Implement the Developed Solution
    • Employee Benefits

    Defining the Problem
    Defining Value based for the Organization
    Defining Value based Healthcare
    Defining Value based Employee Benefits

    • Medical/RX Plans

    What are you ‘Solving to?’
    Understanding the Healthcare Needs of your Population
    Insurance Funding

    • Developing Solutions

    Personalization of Benefits/Lifestyle Options
    Cultural Considerations 
    Understanding the Compliance Landscape
    Understanding Legislative Landscape


    E. Heidi Cottle - NFP SVP, Cost Containment Strategies

    E. Heidi Cottle has more than 40 years’ executive leadership experience consulting across a broad continuum of employee benefit cost containment strategies, utilizing traditional and non traditional healthcare delivery approaches.  Ms Cottle’s expertise has served some of the largest profit and non profit organizations in the United States.  Ms Cottle also services on various organization, industry, and thought leadership boards supporting transformation in health care approaches focused on improvement of quality of care and advanced

    Pavline Sustr-McCollum​ - NFP VP Colorado Employee Benefits

    Pavlina Sustr-McCollum has more than 25 years’ in executive leadership, establishing and implementing a variety of business and employee benefit solutions for employers.





    SHRM and HRCI credits pending

    Register here (member & guest) -